Privacy Policy

01Who we are

Comfort Care Senior Living, LLC (“Comfort Care,” “we,” “us”) provides management, development, and advisory services for senior living communities in Michigan. This policy covers this website and the information you share through it. It does not cover the websites of individual senior living communities, which have their own policies.

This website is written for owners, lenders and capital partners, court-appointed receivers, and REITs. It is not intended for residents or prospective residents, and we do not ask for health or care information here.

02Information we collect

Information you give us

We collect information only when you choose to send it to us:

• Inquiry forms. Your name, company, role (for example, owner, lender, receiver, or REIT), email address, phone number if you provide it, how you prefer to be contacted, the services you are interested in, the location of your community, your timing, and your message.
• Case study downloads. Your name, work email, company if you provide it, your role, which case study you requested, and whether you asked to receive new case studies.
• Phone calls and correspondence. Anything you share with us when you call or write to us directly.

Information collected automatically

When you submit a form, we record the page you submitted it from. Like any website, our hosting provider and the font service we use receive standard technical information such as your IP address and browser type when you load a page. We do not use analytics or advertising trackers on this website.

03How we use it

• To respond to your inquiry and arrange a conversation with the right member of our team.
• To send you the case study you requested.
• To follow up about our services in connection with your inquiry or download.
• To send you new case studies, if you asked us to.
• To operate, secure, and improve this website.
• To comply with our legal obligations and protect our rights.

We do not sell your personal information, and we do not share it with third parties for their own marketing.

04How we share it

We share information only as needed to run our business:

• Service providers. Form submissions are stored in HubSpot, the customer relationship management service we use to receive and manage inquiries. Our website host and font provider process technical information to deliver the site. These providers may use the information only to perform services for us.
• Professional advisers. Our lawyers, accountants, and similar advisers, where needed.
• Legal requirements. When required by law, court order, or other legal process, or to protect the rights and safety of Comfort Care or others.
• Business transfers. As part of a merger, acquisition, or sale of assets, subject to this policy.

05Cookies and browser storage

This website does not set advertising or analytics cookies. When you download a case study, your browser’s session storage remembers that you have already filled in the form, so you are not asked again during the same visit. That note stays in your browser, is not sent to us, and is cleared when you close the tab.

06Communications from us

If you contact us or download a case study, we may follow up about your inquiry. We send new case studies only if you ticked the box asking for them. You can opt out of marketing emails at any time by using the unsubscribe link in any email, or by contacting us using the details below.

07How long we keep it

We keep your information for as long as needed to respond to you and to maintain our business relationship, and for any longer period required for legal, accounting, or reporting purposes. When we no longer need it, we delete it or make it anonymous.

08Security

We use reasonable administrative, technical, and physical safeguards to protect the information you share with us. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

09Your choices

You may ask us to tell you what personal information we hold about you, to correct it, or to delete it, and you may ask us to stop contacting you. To make a request, contact us using the details below. We will respond within a reasonable time and may need to confirm your identity first.

10Children

This website is intended for business professionals and is not directed to children. We do not knowingly collect personal information from anyone under 16.

11Changes to this policy

We may update this policy from time to time. When we do, we will change the effective date at the top of this page. Significant changes will be noted on this page.

12Contact us

Questions about this policy, or requests about your information, can be sent to: